The Climate Agenda is a Uttar Pradesh based organisation that seeks to achieve a clean, healthy, and sustainable environment for all. We take an integrated approach to climate and social justice, working towards solution-focused narratives of pollution, a just energy transition, socio-environmental equality, and public health securities.
We are looking for a talented Social Media Manager to administer our social media accounts. You will be responsible for creating original text and video content, managing posts and responding to followers. You will manage our organisation’s image in a cohesive way to achieve our mobilisation goals. As a Social Media Manager, we expect you to be up-to-date with the latest digital technologies and social media trends. You should have excellent communication skills and be able to express our organisation’s views creatively.
Ultimately, the candidate should be able to handle our social media presence ensuring high levels of web traffic and audience engagement.
- Perform research on current benchmark trends and audience preferences
- Design and implement social media strategy to align with (climate) campaign goals.
- Set specific objectives and report on Social Media Interactions.
- Generate, edit, publish and share engaging content daily (e.g. original text, photos, videos and news).
- Monitor Search Engine Optimization (SEO) and web traffic metrics.
- Collaborate with other teams, like Research, Campaign or Graphic to ensure brand consistency.
- Communicate with followers, respond to queries in a timely manner and monitor audience reviews.
- Oversee social media accounts’ design (e.g. Facebook timeline cover, profile pictures and blog layout etc).
- Suggest and implement new features to develop brand awareness, like promotions and competitions.
- Stay up-to-date with current technologies and trends in social media, design tools and applications.
- Post Graduation in relevant fields (Digital Marketing, Journalism, Mass Communication etc) is essential.
- 2-3 years of proven work experience as a Social Media Manager and / or Content Manager.
- Excellent Copywriting ability is a must.
- Solid knowledge on SEO, Keyword Research and Google Analytics.
- Familiarity with Web Design.
- Strong understanding of UP’s social economic and political context.
- Demonstrated ability to communicate complex ideas effectively to diverse audiences.
- Fluency in Hindi, and proficiency in English.
- Ability to work on interdisciplinary assignments.
- Ability to work independently, with minimal supervision.
- Strict work ethics and a sense of responsibility towards the work assigned.
- Should possess the necessary leadership skills to provide vision, strategy, and overall direction to ensure achievement of desired outcomes.
- Must be enthusiastic with a willingness to learn and contribute towards the growth of the organisation.
Based on skills & experience, and competitive with standard pay.
Please send an email to jobs@theclimateagenda.in mentioning “Social Media Manager” and please attach an updated CV with a cover letter explaining your candidature in not more than 250 words.